Our specialists will conduct a full analysis of your situation with a detailed analysis of all errors. We will evaluate the quality of advertisements, the correctness of the selected keywords, the correctness of the audience settings and the quality of the landing page and other characteristics. As a result, you will receive a document with a detailed analysis of all errors with screenshots, as well as recommendations for correcting them.
As a rule, after following our recommendations, the effectiveness of our clients' advertising has increased by 70%. But it is important to remember that it is not enough to set up advertising once and not log into the advertising account anymore. For stable and effective work, you need to make timely adjustments to the advertising campaign. Because your competitors do not sit still and test new approaches, increase rates to take more traffic. It is very important that a specialist constantly works on advertising, and then it will be able to bring you truly impressive results. As a result, contextual advertising setup works as a scalable growth channel, not a one-time campaign.
Contextual advertising is a very delicate tool, with many different settings that only a professional can understand. If errors were made during the settings, the advertising will not work correctly. You will receive fewer leads than you could, or none at all. The advertising budget will be greatly inflated, while the effectiveness of the advertising will be low.
There are many factors that determine the quality of advertising. For example, the CTR depends on how the ad is composed. If the CTR is low, fewer people will visit your site, and the cost per click will be higher for you than for your competitors. It is also important to choose the right audience for displaying ads. Set impressions only for the region you need, make rate adjustments depending on gender, age, solvency and interests. You also need to choose the right keywords for displaying ads. If any of the above is done incorrectly, this will inevitably lead to a loss of efficiency and advertising will become unprofitable. It is very difficult to take into account all the nuances, so it is better to entrust the advertising setup to professionals who can work out everything down to the smallest detail.